General Motors Revamps GM BuyPower

[MagicMtnDan]

AsGeneral Motors began to revamp GM BuyPower, its online shopping and buying service, the company first asked consumers what information, functions and services they want when they prepare to buy a new car or truck. GM discovered that consumers were looking for a new way to complete their transactions, and used this input to completely redesign the GM BuyPower web site, which recently launched. "When we introduced GM BuyPower five years ago, consumers used the Internet to collect as much information as possible themselves before buying a new vehicle," said Jack Bowen, general director of GM Customer Network, GM's customer relationship management group. "Today, consumers tell us they're actually overwhelmed with the sheer volume of available information, which is creating 'information fatigue.' While people still want access to good information, they also want a seamless transition from an online experience to their experience with our GM dealers. That's exactly what they get with the new release of GM BuyPower."

source: Car Connection

 

[txyank1]

Gee, they never asked me. I spent tons of time on there looking at/for trucks in '01 and then the Av's at the end of '02 and early '03. What I'd like is a more finite search function. I'll have to check it out, thanks for the heads-up.
Hey what happened to my "Scowl"? (avatar) That's better, whew.

 

[midlifecrisis]

Searching on the new site seems very slow. I want to be able to search for specific colors and options, and not have to sort through pages of car listings that don't match my criteria. They've accomplished some of that, but not all.

 

[sjtommy99]

Searching on the new site seems very slow. I want to be able to search for specific colors and options, and not have to sort through pages of car listings that don't match my criteria. They've accomplished some of that, but not all.

I agree, the site is wayyyyyyyyyyyy slow. I have a satellite modem and it still took a long time to get info. GM should forget executive bonuses and dump the money into it's web site

 

[midlifecrisis]

Ford's vehicle search site seems to be pretty good. Okay, you can all groan now....

 

[OrangeAVMongo]

When I was shopping for my 03, after totalling my Tahoe, I used GMBuyPower extensively. My biggest gripe was that I was limited to looking at 5 dealers. Living in Philadelphia, I could probably drive to like 15 Chevy dealers in less than 30 minutes. Unfortunately, I don't know all the zip codes in the area, so I had to go to various dealers sites and get their zip codes to search their inventory.... What a PIA...

Oh well, I did manage to find my SOM with Sunroof and bought it at the same dealer as my Tahoe... they swung a dealer trade.

All in all, very happy with Chevy, but there are some areas for improvement with GMBuyPower.

 

[DougD]

When I was shopping for my 03, after totalling my Tahoe, I used GMBuyPower extensively. My biggest gripe was that I was limited to looking at 5 dealers. Living in Philadelphia, I could probably drive to like 15 Chevy dealers in less than 30 minutes. Unfortunately, I don't know all the zip codes in the area, so I had to go to various dealers sites and get their zip codes to search their inventory.... What a PIA...

Oh well, I did manage to find my SOM with Sunroof and bought it at the same dealer as my Tahoe... they swung a dealer trade.

All in all, very happy with Chevy, but there are some areas for improvement with GMBuyPower.

You could have used the site itself to do a dealer locate, within 50 miles of your own zip code and it provides dealer name, address & phone # rather than driving around to find out this info or contacting each dealer directly.