I know that a lot of folks have talked to their dealers about handing out brochures to new Avalanche owners and have generally had luke warm results. To encourage sign ups and to increase distribution of Avalanche Zone magazine we've created a tagging program specifically for Chevrolet Dealerships.
If a dealer signs up a customer as a Supporting Member at point of sale for their Avalanche, or through the service department - the club will pay a finders fee of $5 to the dealership. In other words if you're buying a new Avalanche - when you go see the legal paperwork/finance dude part of the pitch would be - oh by the way, would you like to become a Supporting Member of the Chevy Avalanche Fan Club of North America. Here is a brochure it costs $39.95 and we can sign you up today. They sign up a new member, we make new owner very happy with their purchase, which means they are happy and will probably go back to the dealer, we get a new member, and the dealer makes $5 for thirty seconds of effort. A good deal all around. Further even if the person doesn't sign up they are at least aware of the club - and we may get at the bare minimum a new member.
Of course if you've been tagging than you know that none of the brochures support this. Well I'm in the middle of updating both brochures for dealers and owners, and creating a new one specific to Supporting Members. So how do you get involved? Really simple. First - you'll need the brochure to go to the dealer with when you talk about the program. You can find it in the resources section or you can simply click here.
This is a new brochure that is completely updated on club features, member numbers and our leadership position. It also features some new cool graphics. Because we're still waiting for Chevrolet legal final approval the logo for the club is not on the new brochure. Once we have the blessing it will be added.
If the dealer wants to sign up in the program (because we need to track sign ups so we can pay them) they will need to complete a simple two page form and agreement.
click here to see form.
If you look at the form you'll see that Section 4 is all about you. Now why would be want to know about the referal? Well when you sign up a dealer we want to thank you for your work. So for each new member that comes through the dealer, you get $2 - pretty cool 'ehhh?
We will continue with tagging as members and the tagging we use will only talk about free memberships. Please don't push Supporting Memberships with people on the street. However I think if we put some "skin in the game" so to speak and create a financial reason for dealers to promote the club, they will be far more likely to do it.
Anyway, that's the deal. Who is with me!
If a dealer signs up a customer as a Supporting Member at point of sale for their Avalanche, or through the service department - the club will pay a finders fee of $5 to the dealership. In other words if you're buying a new Avalanche - when you go see the legal paperwork/finance dude part of the pitch would be - oh by the way, would you like to become a Supporting Member of the Chevy Avalanche Fan Club of North America. Here is a brochure it costs $39.95 and we can sign you up today. They sign up a new member, we make new owner very happy with their purchase, which means they are happy and will probably go back to the dealer, we get a new member, and the dealer makes $5 for thirty seconds of effort. A good deal all around. Further even if the person doesn't sign up they are at least aware of the club - and we may get at the bare minimum a new member.
Of course if you've been tagging than you know that none of the brochures support this. Well I'm in the middle of updating both brochures for dealers and owners, and creating a new one specific to Supporting Members. So how do you get involved? Really simple. First - you'll need the brochure to go to the dealer with when you talk about the program. You can find it in the resources section or you can simply click here.
This is a new brochure that is completely updated on club features, member numbers and our leadership position. It also features some new cool graphics. Because we're still waiting for Chevrolet legal final approval the logo for the club is not on the new brochure. Once we have the blessing it will be added.
If the dealer wants to sign up in the program (because we need to track sign ups so we can pay them) they will need to complete a simple two page form and agreement.
click here to see form.
If you look at the form you'll see that Section 4 is all about you. Now why would be want to know about the referal? Well when you sign up a dealer we want to thank you for your work. So for each new member that comes through the dealer, you get $2 - pretty cool 'ehhh?
We will continue with tagging as members and the tagging we use will only talk about free memberships. Please don't push Supporting Memberships with people on the street. However I think if we put some "skin in the game" so to speak and create a financial reason for dealers to promote the club, they will be far more likely to do it.
Anyway, that's the deal. Who is with me!
